Apple Wants to Inspire You to ‘Start Something New’
By Conner Carey
Apple has a hidden page on its website featuring awesome artwork and the artist’s process creating their art using Apple devices, apps, and accessories. The Start Something New campaign aims to inspire creatives to use their Apple devices to let their imaginations run wild and create. The campaign features 11 artists and shows that technology is no longer a barrier to creating amazing art. The artists featured used only their iPhone, iPad, Mac, and accessories. One artist even utilized his Apple Watch while another used an Olloclip with her iPhone.