Many of us have had a conversation with a friend, only to be scrolling on our phones later and come across an ad for the very thing we thought we’d been discussing in private. My colleague, Erin MacPherson, told me this story: “My mom was talking to me about wanting a side-by-side double trash can for under her breakfast bar, and a few days later, I was seeing Amazon ads for exactly those. It was... freaky. Up until then, I had pretty much assumed that I’d forgotten about Googling something or looking it up on Amazon, but I was sure I hadn’t with that one.” Stories like this raise the question—is your iPhone spying on you?

You turned off message notifications or notifications for another app, but now you want to turn them back on. We're all entitled to change our minds, so it's important to know how to reverse these things. Deliver Quietly isn't actually the setting anymore, as of iOS 15, so now you're really just turning back on notifications that have been turned off for any app. For this example, we will use iMessage, but you can follow these steps for any app. Here's how to enable iMessage notifications when they've been turned off.