iPhone Life - Best Apps, Top Tips, Great Gear

Many of us have had a conversation with a friend, only to be scrolling on our phones later and come across an ad for the very thing we thought we’d been discussing in private. My colleague, Erin MacPherson, told me this story: “My mom was talking to me about wanting a side-by-side double trash can for under her breakfast bar, and a few days later, I was seeing Amazon ads for exactly those. It was... freaky. Up until then, I had pretty much assumed that I’d forgotten about Googling something or looking it up on Amazon, but I was sure I hadn’t with that one.” Stories like this raise the question—is your iPhone spying on you?